You’ll be able to plan and implement your ideal strategy using user-generated content, including monitoring positive and negative brand perception through tools such as Facebook and Twitter, and increasing brand engagement.

A 2 day digital university that will introduce marketers to a complete overview of all the essential digital marketing disciplines, how they can work together in your marketing strategy and helps to highlight areas for further in-depth learning.

This intensive 2-day course is a great place to start your digital marketing training. The course gives you a complete overview of the exciting areas of digital marketing, knowledge on how to effectively leverage the new media and integrate them into your overall marketing strategy.